HRA_Logo_EN_RGB
Hamburg Research Academy

Photo: HRA/Oldorf

Writing Outside the Box: Techniques, Formats & Practice

Writing for a non-scientific audience has you breaking out into sweat? Don’t worry, you are not alone. The good news: while talent plays a role as it does in any skill, so do method, technique and practice. Engaging writing is a skill that you can learn. This course will focus on the basics:

  1. Mind the gap: how to write for target audiences beyond academia
  2. Dealer's choice: an introduction to common formats
  3. Get a taste for it: a range of writing exercises to put the technique into practice

The course consists of two live sessions – one in person, one online – and some self-directed work in between. We will use the time between the sessions for exercises and short peer reviews, which are self-scheduled.


HRA’s Project for Research Communication: This workshop is part of a larger research communication project which is funded by the Claussen-Simon-Stiftung. It can be credited to the basic module of the certificate in research communication.

Details

Date:
Fri, 16 May 2025, 01:30 PM - 03:30 PM, face-to-face event
Fri, 6 June 2025, 01:30 PM - 03:30 PM, online

Requirements for participation:

  • Attendance: Participation is only possible, if you can guarantee an uninterrupted attendance.
  • Attention: Online events require the same undivided attention as face-to-face events. Please refrain from parallel activities.
  • Interaction: In general HRA events are interactive and require your active participation.
  • Visibility: Please turn on your camera, if possible. Especially in our workshops, this is essential for a productive working environment.

Location:
Hamburg Research Academy, Gorch-Fock-Wall 7, 20354 Hamburg

Target groups:
doctoral researchers, postdocs, junior research group leaders, w1 professors

Language:
English

Organizer:
Hamburg Research Academy

Trainer:

Anna Ross is the co-founder of grasshopper kreativ. The company specializes in strategic creative communication, media production and training and has a strong focus in science communication. Anna brings 10+ years of experience in content creation and teaching to the table. The Tübingen- and Yale-educated creative strategist is passionate about inspiring people to share knowledge and communicate their passion. When she is not on her phone or mapping out ideas in her bullet journal, you might catch her balling on a court near you or galloping through the Mongolian grasslands.

Maximum number of participants:
15

Register